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About EuroCatalyst | Executive Profiles
Although everyone knows that companies are comprised of individuals, few executive profiles ever reveal much about the individuals who actually drive those companies. What makes EuroCatalyst unique are the individuals who share similar goals, aspirations and commitment to each other and the clients, partners and community we serve. And these are our stories about how each one of us came to be known as EuroCatalyst.

EuroCatalyst is . . .
TONI MOSS
founder and CEO
Toni Moss is the founder and CEO of EuroCatalyst. She has an entrepreneurial background in corporate strategy, marketing, positioning and corporate intelligence.

In the early '90s Toni was a co-founder and co-CEO of Mortgage Analysis Portfolio Strategies (MAPS), a due diligence firm which specialised in the valuation of non-performing loan portfolios following the U.S. savings and loan crisis. The firm was a sub-contractor for seller due diligence on the FHA sales, which comprised the largest series of loan sales in US banking history.

In 1998 she transitioned to Europe, becoming the Director for International Business Development for Bouwfonds Nederlandse Gemeenten and its subsidiary STATER, headquartered in the Netherlands. In this role, Toni was responsible for mapping out market dynamics of all major European mortgage markets for cross-border entry and was instrumental in the global branding, market positioning and expansion strategy of STATER as "the EuroServicer", Continental Europe's first and leading pan-European third-party servicer. Toni's extensive operational experience and presence in so many European countries led to the synonymous association of her name with pioneering efforts at cross-border lending and servicing initiatives prior to the launch of the euro.

In 2000 Toni established EuroCatalyst as a strategic advisory firm exclusively focused on accelerating cross-border lending in Europe. She was the first to write extensively on the globalization and convergence of mortgage markets and was so often referred to as "a walking think thank" that in 2002, with the assistance of EuroCatalyst co-founder Shirley Jackson, she created one. The annual EuroCatalyst conference was launched in Madrid in 2002 to reposition the role and importance of European mortgage markets and to accelerate their development by discussing their evolution in the context of globalization. In 2005 Toni established the annual EuropeServicing platform to position the role and importance of mortgage servicing and change the traditional industry perspective of servicing from the originator's back office to the investor's front office. Both EuroCatalyst and EuropeServicing are produced in a talk-show format, with Toni featured as the on-stage host and/or co-host at both events.

Currently Toni is a charter member of the Long Now Foundation; an associate member of P.E.N, a member of the International Association of Outsourcing Professionals and a member of the Society for Competitive Information Professionals. She is currently writing her first book, "The Greatest Player who Never Was," a biography of women's and civil rights pioneer and founder of women's professional tennis, Gladys M. Heldman, who was a childhood friend and early mentor.

Toni resides in Naarden Vesting in the Netherlands and Dublin, Ireland. She is from Austin, Texas (which explains everything).
SHIRLEY JACKSON
founding partner, director
Shirley Jackson is a founding partner and major shareholder in EuroCatalyst and is the director of EuroCatalyst Events, Media and Research. She is the creative force behind all EuroCatalyst events.

Prior to joining EuroCatalyst in 2002, Shirley was the deputy managing editor for The Japan Times, the largest and oldest English-language newspaper for the political and financial community in Japan. Throughout her 20-year tenure at The Japan Times, Shirley held a number of key positions at the newspaper, including head of the finance, business and politics news desks during rise and fall of the "bubble economy" of the late 1980s, head of the foreign and domestic new features managing a team of 60 reporters and staff writers, and head of the international weekly.

She was immortalized as "Sophie, the voluble newsroom ringleader" in the 1994 book "About Face," a sociological examination of business, politics and life in Japan. (Within EuroCatalyst, however, she is quite subdued).

Shirley studied Middle Eastern politics at Georgetown University in Washington, D.C., and graduated from the University of British Columbia with a degree in International Relations. She earned a graduate degree in Political Science from Carleton University in Ottawa, Canada.

A professionally trained musician, Shirley is also an accomplished graphic artist and works with several renowned musicians to create website and poster art. Shirley was raised in two countries within equally distinctive cultures, Japan and Canada (and proud of it!). We think that's why she is exceptional at bridging cultures and differences.

A member of the Canadian Association of Journalists as well as Amnesty International, Shirley has spent the last 5 years travelling throughout Europe, with frequent stopovers in her hometown of Vancouver, British Columbia. But after 20 years as a resident of Japan, she's known to call everywhere her home, from Dublin to Rome to Amsterdam to London to Austin.